After more than 40 years with the plainest logo in professional sports, the Cleveland Browns took a bold step to the future on Tuesday by unveiling a new logo that … looks pretty much as plain as before.
The rejection of a revolutionary change had been hinted by team owner Jimmy Haslem, but I don’t know if anyone expected this little change. It’s so boring Cleveland could barely write any mumbo-jumbo about the inspiration behind the alteration. I mean, Nike can get 500 words out of a new font and this is all Cleveland could muster with a new “identity?”
Our updated helmet logo is reflective of today’s modern Cleveland – the design honors the past while evolving into the future. The iconic brown and white stripes stand tall over the orange helmet – a new orange color that matches the passion of the Dawg Pound. The new brown facemask represents the strength and…
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